About Build A Legacy
Build A Legacy helps business owners and franchisors build compliant, scalable franchise systems through clear strategy, gap focused planning, and practical execution support.
Experience that protects the brand while you scale
Discovery
Everything starts with listening and getting the full picture. Clarity without pressure.
Step 1
How we work
Readiness & Compliance Scan
Identify gaps, risks, and what needs to be strengthened before scaling.
Step 2
Personalized Roadmap
Priorities, sequence, and next steps aligned to resources and growth goals.
Step 3
Continuity of Support
Support for as long as needed, whether with the plan, after execution, or on-going.
Step 4
“Beth Larson is someone who left a lasting mark on Toppers Pizza. As our Director of Franchise Sales, Beth was never just about hitting numbers. She built real relationships that became the foundation of our franchise growth. She’s a multiple award winner and an inductee into the Toppers Pizza Hall of Fame, a recognition we reserve for those who’ve made a truly exceptional impact on our brand and culture.
What sets Beth apart is how she combines deep franchise development expertise with a genuine, values driven approach to every interaction. Her background as a paralegal gave her a sharp eye for franchise legal compliance, from FDD preparation and state registration to FTC regulations. Pair that with her natural curiosity and relentless drive to keep learning, and you’ve got someone uniquely effective in franchise consulting. Whether working with frontline team members, franchisees, vendors, or our executive team, Beth always brought the same level of care, preparation, and integrity.
Beth is hardworking, relationship oriented, and fiercely committed to protecting the brands she represents. Any organization looking to grow through franchising the right way would be fortunate to have her in their corner.”
What leaders in franchising say
Trusted for strategy, compliance fluency, and steady execution support.
~Adam Oldenburg
CEO, Toppers Pizza,
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“I’ve had the pleasure of knowing and working with Beth for a few years now. We first met when I worked with Beth in the area of Franchise Development as a vendor. I was soon impressed with Beth’s knowledge of the business, her strategic strength and ability to take an idea and bring it to life. Beth has a true leadership quality and knows how to connect the dots to ensure her projects are completed and completed well.”
— Lynette McKee
CFE, McKee Co Services, LLC -
“I had the pleasure of working with Beth and consistently saw her unwavering dedication to both her clients and the company. She built sincere personal and professional relationships with our franchisees, earning their trust through her integrity and follow through. Her strong background in franchising and legal matters was invaluable in navigating and resolving complex situations. Beth brings a positive attitude and steady leadership to every challenge she takes on.”
— Brian Ognian
Developer, Kilwins Franchise -
“I met Beth a year ago at a franchise convention. I was new in franchising; and she has eagerly shared her knowledge, encouragement and become a mentor ever since. Beth brings over two decades of unmatched expertise and dedication to the franchising world, making her a knowledgeable partner essential for any brand looking to strategically grow. She is deeply committed to the success of every business owner she works with.”
— Lindsey Schalock
Dir. of Franchise Dev., The Sports Bra